Maybelline's Colossal Curl Bounce Mascara is a great shout if straight lashes are your personal nemesis. The curved brush ...

Mascara is something that I wear almost everyday! Even with a light “no makeup” makeup look, I always put on a little mascara ...

Okay, I can’t tell you I’ve got up close with a ruler to quantify that 5mm claim, but I can say my brows and lash tips have ...

I recently tried L'Oréal's new Extensionist Mascara, and it gave me Kendall Jenner–level lashes. Click here for proof.

“Merit is the Goldilocks of mascara for me,” says Page Six Style writer Avery Matera. “It’s pigmented enough to frame my eyes ...

Thomas stars in campaign for COVERGIRL’s first-ever tubing mascara, proving that long-lasting, sweat-proof lashes can keep up ...

A writer tries three different combinations of the "mascara cocktailing" trend, layering drugstore products to maximize ...

Today, COVERGIRL debuts its latest campaign, Ready. Set. Wrap., spotlighting its new Eye Enhancer Wrap Tubing Mascara.

When it comes to J-Beauty, a lot of people tend to focus on Japanese skin care, but we are here to remind you not to sleep on ...

With more than 15 years as a beauty and fashion editor, I’ve tested not one, not two, but quite literally hundreds of what many consider the best mascaras of all time. Some are good, a few forgettable ...

Holly Willoughby's makeup artist has shared one of her go-to beauty buys and it's a mascara that costs just £9.50. Praised for being 'reliable and effective', the budget-friendly find has become a ...