Beauty content creator James Charles uploaded the video “Trying a Full Face of Korean Makeup!” on Aug. 26 as the first part of his new series where he tries to do full-face looks inspired by different ...

Hailey Bieber is a trendsetter when it comes to makeup and fashion. The founder of Rhode sets high standards with her elegance and sophistication. However, one of her recent makeup videos has been ...

Beauty creators on TikTok are often revered for their stunning makeup looks and flawless skin. Fans frequently seek recommendations for the foundation that will make their skin look perfect. TikTokers ...

One of the great things about TikTok is its ability to turn anyone into an influencer—sometimes without them ever realizing it's happening. This accidental rise to fame is one that London-based Helena ...

A new trend is going viral on TikTok: 'conservative girl makeup.' From the name, you might expect toned-down, pared-back, natural makeup looks in the viral 'Quiet Luxury' style, but the reality is the ...

“This is 65, no makeup” the musician says in the clip Catherine Santino is a Style Writer-Reporter at PEOPLE. She began as a contributor for PEOPLE in 2022 and joined the staff full-time in 2024. Her ...

GloRilla isn’t thrilled after a makeup artist uploaded an old video of the rapper getting glammed up. Earlier this week, Atlanta-based hairstylist and makeup artist Angelica White shared a brief video ...

The reveal shows one side bare and a dramatic transformation on the other. — -- In an emotionally honest video, beauty vlogger Nikkie de Jager dramatically transformed half of her face, showing ...

This bride said “I don’t” to caked-on wedding cosmetics. A Tennessee woman’s decision to go makeup-free on her wedding day sent the internet into a tailspin. Earlier this week, Nashville-based ...

Bennet Northen posted a TikTok showing the difference between "influencer makeup" and his normal routine. The video highlighted how many of the makeup videos you see online are designed for ...

Some mothers appear to be getting their makeup done before the birth of their children, and the decision has stirred lots of discussion on social media. On TikTok, entering the term "birthing makeup," ...